New brand for Steinbeisser, a conceptual-space staging and promoting Dutch, Portuguese and international creative minds. Photography inside the coat of arms by Petrovsky & Ramone.
The Steinbeisser logo is by concept a multilayer brand strategy playing at different narrative levels.
The central idea relates to the nomadic nature of the project, a mobility notion that is conveyed formally by the resemblance to a coat of arms. Through this heraldic approach we encapsulate a set of a few more ideas that we want resonating in people's minds: adventure, strength, flux, honour, nature, tradition, pride, etc. Read more [+]
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Steinbeisser - The brand
